Barter Calculator
Project your Monthly Media Reach and infrastructure fees instantly.
Uses anonymized real-world signals. For exact inventory metrics, install the BarterAds SDK.
The average number of unique users visiting your site monthly.
Ad units viewed per user daily.
Market value of your ad space.
10,000 MAU × 5 impressions / day × 30 days
Total Estimated Impressions
1,500,000
Barter Advantage
Net Usable Credits
$6,412.50
Out-of-pocket (8% Fee)
$513.00
Standard infrastructure fee - invoiced at the end of month
Total Saving
$5,899.50
Capital retained vs cash-buy model
By choosing BarterAds, you generate $6,412.50 in purchasing power for your campaign. Compared to purchasing the same reach with cash, you retain $5,899.50 in your company's bank account.
*Standard 5% system adjustment applied to maintain economic balance.
*Cash model assumes a typical 40% network take rate. BarterAds net accounts for 8% fee and 5% system adjustment.
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Disclaimer: Calculations are estimates based on input variables. Actual exchange values and clearance fees are subject to real-time auction demand and network participants.